WHO: Fracture
WHAT: Fracture's transformation to adapt to changing market needs, focusing on design and sustainability to support customer success.
WHEN: May 31, 2024
WHERE: Alachua, Florida
WHY: Fracture offers innovative glass printing solutions that blend design and sustainability for the built environment.
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FOR IMMEDIATE RELEASE
Fracture: Celebrating 15 Years of Innovation with a Fresh Focus on Design and Sustainability
Alachua, FL – May 31, 2024 – Fracture, the pioneering glass printing company at the intersection of technology and art, is celebrating its 15th anniversary with an exciting new focus on the design world. Known for their unique, sustainable approach to printing photos on glass, Fracture is expanding its horizons, aiming to inspire the interior design community with their innovative products and eco-friendly ethos.
Since 2009, Fracture has transformed the way people think about displaying their photos. By printing directly on glass, Fracture offers a sleek, modern alternative to traditional framing. This process not only enhances the vibrancy and clarity of images but also minimizes waste by taking paper, mats, and even frames out of the equation. Each piece is designed to be an elegant, standalone work of art.
A Commitment to Sustainability
Fracture’s commitment to sustainability is at the core of their operations. Through the use of recyclable glass and minimal packaging, they ensure each product leaves the smallest possible carbon footprint. Fracture’s homegrown manufacturing facility in Alachua, Florida, is powered by solar energy, and is an integral part of the company's dedication to environmentally responsible practices.
Innovative Design for a Modern World
As Fracture ventures into the design segment, they aim to partner with interior designers, architects, and design enthusiasts who value both aesthetic quality and sustainability. The company’s Glass Prints are perfect for creating striking visual statements in residential and commercial spaces. With a wide range of sizes and the ability to customize prints for businesses, Fracture offers versatile decor solutions that can transform any environment.
Join the Movement
“We're excited to bring our story to the design industry,” said Meredith English, CEO of Fracture. “Our glass prints are not only a testament to innovative design but also to our commitment to sustainability. We believe that great design should be beautiful, functional, and environmentally friendly, and we’re eager to collaborate with designers who share these values.”
To celebrate this milestone and new direction, Fracture has a series of collaborations with renowned designers, artists, and photographers in the works, and will be offering exclusive insights into how their products can be integrated into cutting-edge design projects. These collaborations will be showcased on Fracture’s website and social media channels, providing inspiration and ideas for sustainable design.
About Fracture
Fracture is dedicated to creating a better way to print and display your favorite photos and artwork. Through glass printing, Fracture combines the vibrancy of digital photos with the tangible quality of traditional prints. Founded in 2009, the company has always prioritized sustainability, using recyclable, high quality materials, and renewable energy in every facet of production. Fracture’s headquarters and production facility is located in Alachua, Florida.
For more information about Fracture and to explore their products, visit fractureme.com/business.
Contact:
Nicole Lashae Ben
B2B Sales Manager
Fracture
Email: [email protected]
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